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When Your Personal Life Kills Your Home Business

July 21, 2016 By Larry Hochman 17 Comments

fear failure woman

It is way too easy to let your personal life kill your home business.

Recently I talked with someone who is very smart.

Very smart.

She has all the skills and all the personal qualities to explode her home business…to make it everything she wants it to be.

And she’s struggling.

No details other than that. I respect the privacy of everyone I work with.

Besides, other than the fact that we’re talking, it’s just as likely I’m referring to you.

Because most of what gets in the way of success in any home business is our narrative.

The story we tell ourselves about ourselves.

And that has a lot to do with our personal lives.

The anger we carry around at stuff from the past…and the present.

The guilt we feel over what we’ve done…real and imagined.

The worry…”what if they don’t like me?”

And the energy we tie up in trying to manage the complicated parts of our lives.

I don’t think any less of someone whose personal life is killing their business.

If anything, I admire them all the more for staying in the game through some really difficult challenges.

Nine people at last Saturday’s Las Vegas Suite Retreat were incredibly real, and honest and brave in the challenges they went through.

And all of them made some real progress in moving past their personal shit (said with the utmost respect).

So that Diane could give them the world class training in how to market their businesses, online and offline.

And they were able to hear it. And implement it.

Many people are losing the quality of life they want because they haven’t figured out how to make peace with their issues.

They’re making choices and acting in ways that take them away from where they want to go, not closer.

And I want to say it again…it doesn’t make you weak to acknowledge them.

It makes you strong.

In fact, it’s the only way you’ll break through.

Because if you run everything through the filter of your problems, guess what you get more of?

By all means, if you need support in building the skills for your business, find them! Learn list building. Learn closing. Learn leadership and organizational architecture.

If you need to get out of your own way, so that your personal life isn’t killing your business, make the smartest investment you can.

Find resources to move out of the misery that chokes the life force from you…and your business.

And be proud of yourself for stepping into that magnificent space.

YOUR TURN

Have you ever felt your personal life killing your business?

What have you done to move out of that space? What has worked?

Comment below. Like, share and Tweet above. Someone is looking for a role model to overcome their challenges.

Filed Under: Uncategorized Tagged With: Overcoming fear

Marketing Is A Contact Sport

July 20, 2016 By Larry Hochman 9 Comments

Marketing

Is Marketing a Contact Sport?

When we think of contact sports, we think of aggression. Beating down the other player before they can do the same to us.

Marketing, including home business marketing, can be seen that way as well. Clear out the competiton for the attention of your prospects. Rise above the rest. Get there first. Be the strongest.

Or you can see marketing as something different. Contact. And a sport.

Contact: Genuine interaction with people.

That’s the opposite of a lot of what is seen on social media. Canned sales copy. Field tested responses. (Listening. Being a professional problem solver, which means you have to have something to offer that they want. Not trying to convince what you have is what they want, no matter what.)

Sport: Marketing is a game.

It’s also serious business. But it’s won by people with a sense of play and a sense of adventure.

They put the challenge on themselves, but without the pressure of fear. So they work the most efficiently.

They’re also the most attractive to be around.

Take that mindset to your efforts. Let yourself have some contact. With prospects. With colleagues. With mentors and leaders who can help you get where you want to go.

Make it a sport. Make it a challenge. Make it something you really want.

But don’t make it life or death. Keep time for the other important aspects of your life. Remember to eat. And move. And do a good job at your job, if you have one.

Remember to love your family.

Make your marketing efforts the best kind of contact sport.

YOUR TURN

How do you approach marketing?

Do you see it as a chore? Something to roll up your sleeves and get done, even if you hate it?

Or do you see it as sport? As something that brings out the competitive best in you?

Comment below. Like, share and Tweet above. Someone is looking to you to help them redefine their marketing.

Filed Under: Uncategorized Tagged With: Attraction Marketing, Home business training, How to succeed in home business, Overcoming fear

Home Business Success: What’s The Worst Thing That Can Happen?

June 29, 2016 By Larry Hochman 15 Comments

A great conversation with a new friend on Facebook, including that all important question.

Too many of us give into the luxury of worst case scenario thinking.

It holds us back from facing our fears, taking healthy risks, and growing into happy, productive business owners and people.

I had a conversation with a new friend recently. And happy to say..she’s already moving past her self-imposed limitations!

Filed Under: Uncategorized Tagged With: confidence, Home business training, Overcoming fear, Personal Development Video, Video

Three Simple Ways To Build More Confidence

June 21, 2016 By Larry Hochman 10 Comments

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As a professional counselor and coach since 1990, one of the most common challenges people come to me with is how to have more confidence in their business and personal lives.

Of course the ways to get more confident really depend on the circumstances of the person. But there are three ways that almost everyone isn’t doing enough of…and when they do, things will start falling into place…

1.Honor Your Commitments

Let’s start with something simple. Make any commitment, and follow through on it.

Many of us struggle with believing our own words. We’ve failed to follow through on so many of the things we said we would do. So when we tell ourselves, “this time I’m really gonna do it,” another voice follows up with, “yeah…sure you will!”

Decide on one thing you will do, no matter what. Make it simple enough so that it’s very unlikely anything will prevent you from doing it.

And then no matter what, (I mean no matter what) accomplish that one thing. Let that trust in your own word be your new calling card. Then you can start committing to other things with cleaner, more straightforward energy.

2. Set And Reach One Attainable Goal

Many people, especially in the home business industry are surrounded by role models who have achieved some incredible things. It’s easy to watch the “guru” walk across the stage and pick up a giant check, new car keys or a fancy lapel pin.

Each one of those people had the same level of skill you do now, or less.

And each of them grew their skills and their confidence step by step. They might have used the “big guys” as role models of what is possible. But they didn’t allow themselves to get blinded by the light.

Find one goal…something that is slightly outside what you can do at this moment and is within something you can control. Don’t make it something that is too dependent on the actions of other people. That comes later, when your influence is bigger than it is today.

Once you set that goal, your confidence in your ability to reach other goals will naturally start to increase.

3. Edify Someone Else

Many of us have a hard time saying nice things about ourselves. Part of that is we’ve been taught not to “brag.” But there’s a big difference between arrogance and confidence.

At the same time, many of us have an easier time pointing that praise outward. It’s often much easier to find the good qualities in other than in ourselves.

Make it a habit to publicly say something nice about at least one person a day. You can say it to them, or put it on their social media, or even say it about them to another person.

Doing this does two good things. It starts a process of getting out of your own head, your own ego. You stop being so self conscious, because you aren’t thinking about you.

It also makes people much more likely to return the favor. Not because they feel like they have to. But because your generosity and graciousness makes them feel like they want to.

Building self confidence is a pretty involved process, and there are some great resources to grow in this area. Once you feel ready, capable and worthy of success, the marketplace has a great way of helping you get there.

 

YOUR TURN

What are some of the ways you have built your own confidence? Where do you still have room to grow?

Comment below. Like, share and Tweet above. Someoane is looking for a role model to help them build their own confidence.

Filed Under: Uncategorized Tagged With: Attraction Marketing, confidence, How To Be Confident, Overcoming fear

Wounded Warriors

June 5, 2016 By Larry Hochman 10 Comments

Afghan National Army (ANA) Commandos with the 207th Kandak are on a routine patrol on April 12 2009 in Gulistan district Farah province.(CJSOTF-A photo by Spc. Joseph A. Wilson.)

I’m careful about using that phrase.

It has to do with veterans…people who fought in our Armed Forces, protecting America’s interests and in some cases, America herself. It’s not to be taken lightly.

That’s why it was an honor when I was nominated for the 22 Push-Up Challenge, to bring awareness and support to the fact that 22 U.S. veterans a day commit suicide. There are a lot of wounded warriors who are quiet victims of the stress of war.

But there are also a lot of “wounded warriors” in the space known as home business marketing.

Hurt people who get more hurt. But they keep coming back.

They want something that most “normal people” just don’t care about.

They feel a call within themselves…not just for money, or even lifestyle.

They feel it for recognition. And for passion. And for wanting to reach out and inspire others.

Yeah, it’s weird.

The truth is, most people who go into the home business space, whether it’s through a network marketing program, affiliate marketing or any other kind of direct sales, most will be gone within a year.

It’s not an easy thing to do. Selling a product or asking people to be part of your business team, when you don’t really have the experience to do either one.

And yet some people start from nothing, and break through.

They get hurt along the way.

They challenge relationships.

They strain their finances.

They feel the burn of having to unlearn a bunch of things they always took for granted, and replace them with the principles of prosperity and abundance.

They try and stay ahead of a technological curve that just won’t sit still for them.

I spoke with one of my friends and clients yesterday. He’s going through this very thing right now. All of it.

Like everyone else in this space does at some point, he’s struggling to keep his life in balance.

He sees things he wants. And he sees what’s possible, because others are doing it.

And he’s struggling with rejection from others. And with a “regular career” that pulls him in one direction while his home business dreams lead him somewhere else.

He’s trying to make sense of it.

And he’s hurting.

Unlike most who give up, my friend allows himself to feel frustrated and lost…for a little while.

He lets himself feel the wounds.

Then he grits his teeth and remembers why he entered this crazy space in the first place.

He remembers who he is, and what he wants.

He goes forward…stronger and more determined than ever before.

And the Universe gives him a sign that he’s moving in the right direction. His direction.

Keep moving, warriors. You’re not risking life and limb like your brothers and sisters in the military.

But you are fighting the forces of mediocrity. Your ambition is what built America, and every other peace loving, forward thinking civilization.

Stay in the game. Find your fellow warriors. Laugh and cry about the battles.

Then dig in and come back at it.

 

WOUNDED WARRIORS

Visit the House Committee On Veterans Affairs. Find out what the government is doing…and hold them accountable to it.

And take a look at OnBehalf.org. They do amazing work supporting those who need us most.

Filed Under: Uncategorized Tagged With: Attraction Marketing, How to succeed in home business, Overcoming fear

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In just 60 minutes of coaching, Larry helped me look at my business obstacles in different ways, and suggested specific steps I could take to resolve these issues. Since our session and by applying Larry’s methods, I’ve experienced a 30% bump in my business income (my best month ever). I directly attribute this to working with Larry and feeling more confident in receiving money for my expertise.

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I’ve coached with Larry before and always came away with something good that I could use. Last winter I hit a bad patch of doldrums — just couldn’t get out of my own way. I definitely needed a jump start and figured that Larry was the man to do it. I told Larry I needed someone to kick my a** – in a good way – and he has done a great job. As always. Thanks to Larry, I’m back on track physically, mentally, and emotionally, and I’m getting stuff done.

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Larry’s influence has helped me embrace, acknowledge and appreciate whatever is going on in my life. I feel myself growing in confidence and stature as I rediscover the imaginative, reactive magnificent ME. I’m seeing life from a whole new perspective, loving this idea of playing BIG, right now it feels like an overarching radiance, beginning to notice far reaching ripple effects as I dance through life, creating a splash and inviting people to join in.

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Larry positively impacts my life in ways I am regularly surprised at, and am incredibly grateful for. He seems to have devoted his life to the enlightenment, freedom and liberation of ALL of us. A human being with such HUGE love and great intention is undeniable. He is simultaneously humble yet powerful. Wise yet playful and lighthearted. A great teacher, yet just one of us, learning as he goes. He inspires me to do and be all those things, too. A person doesn’t have to have it ALL figured out to lead another up to their next level, they just need to have gone a little before them. We are all here to uplift and inspire each other, and Larry gets that. I would recommend him as a guide to anyone. If you feel drawn to him, GO with that.

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